Data-Driven Organization

Data is the raw material of the 21st century in the digital transformation. It forms an important basis for developing customer-oriented strategies, business models, products and services. In a data-driven organization, data is used in a targeted manner to make analytically sound decisions for marketing activities, production, logistics, finance, etc. In this way, companies create a targeted strategic and operational competitive advantage. Take advantage of the potential of data-based organizational development and realign your ways of thinking and acting.

If you want to manage and develop your organization with data, then this CAS is the right course for you:

• You will understand digital transformation and its impact on your business.
• You will be fit for data-driven change in the digital environment.
• You recognise the potential of data for your organisation
• You are a competent contact person for data-based organisational development.
• You make well-founded (organizational) decisions based on data (big & small data).